Haeckels is a natural fragrance and skin care brand from the English coast and was founded in 2012 by film maker,
volunteer beach warden and coastal enthusiast Dom Bridges.
Fennel: Fennel is a flowering perennial of the Apiaceae genus with a sweet, resinous scent that is
often confused with aniseed. Traditionally used as an insect repellent, it is also a component of Royal Wedding
bouquets and is used in perfumery and as a food ingredient. In Europe, it was much used in a mixture called gruit as
a flavouring for beer from the Middle Ages to the 16th century, but has fallen into disuse after hops became more
Bog Myrtle: Bog Myrtle thrives in the harsh conditions of the northern hemisphere with a long
history of being found on the hard to reach paths of mountainous regions and at the top of cliffs along the
coastline. It has been used as an insect repellent for these reasons: its location means that walkers and explorers
come across the plants when they are being attacked by midges and other insects and find that Myrica gale is
proficient in keeping them at bay. The aroma is sometimes comparable to that of cloves and is often used in flower
bouquets for its fragrant qualities which compliment other floral scents.
Juniper: Juniper grows in the form of around 52 different species which have each adapted to
changing conditions around the world, Juniperus refers to Juniper as a whole which is then individually
characterised regionally. The coastal form of Juniper in our cones grows as a low and dense bush with bluish berries
and dark green needle like leaves, it is a hardy perennial which has adapted to the shore line environment to be
substantial enough to cope with the salt water and strong winds. Juniper berries are used in a wide variety of
culinary dishes and for a distinct flavouring in gin as well as the primary flavour in the liquor Jenever.